Medicare billing for skin cancer medicine

Healthcare Entrepreneur & Business Development Consultant

Born and educated in Adelaide, Matt Woollard is a seasoned healthcare entrepreneur with over two decades of experience building, scaling, and transforming healthcare businesses across Australia.

Matt began his healthcare career in 2000 as the second employee of Skin Alert Skin Cancer Clinics, where he worked alongside founder Paul Elmslie to grow the business from the ground up to a network of 14 clinics nationwide over seven years.

As Chief Executive Officer of National Skin Cancer Centres (NSCC), established in 2016, Matt led the business through a period of significant expansion before its successful acquisition by Sonic Clinic Services, a milestone that reflects both the quality of the business he built and the strength of his commercial execution.

With a deep knowledge of skin cancer medicine, Medicare frameworks, and the operational realities of primary care, Matt's core expertise lies in business development, identifying, structuring, and growing healthcare assets in an increasingly complex and competitive landscape.

Today, Matt consults across the broader healthcare sector, partnering with large corporates and private equity firms to develop and de-risk healthcare assets. He remains active in skin cancer medicine and brings the same sharp commercial lens to emerging opportunities in women's health and mental health.